recently made a few changes to my blog. Notably: I’ve moved the whole thing
over from Tumblr to Blogger. Hello from the new blog! (Blogger just comes up so much better on mobile,
and I got so much traffic through mobile users compared to desktop.)
your blog. I’ve posted already about how to set up your profile, and I’ll post
some other time about how to set up a blog, and what you need to think about.
question, Should you start a blog?
already yes. I’m going to throw out the big pro to having a blog.
It’s another way of communicating with your
give a longer answer than on somewhere like Twitter. You can also share about
your book, your writing, etc.
readers, and to give them another platform to talk to me, since I didn’t always
see my messages on Wattpad. At first, mostly people sent me messages or
questions about my book (through the Tumblr ask box thing). After a while, I
started writing more posts and sharing more than just a link to my latest
series to offer writing advice on different topics. I was getting a ton of
questions through my blog and through Wattpad asking for advice, and it’s hard
to give specific advice to each individual. So I started posting the series,
and then when people asked me, I didn’t have to keep rehashing the same few
paragraphs, or I could just direct them to the series on my blog if they wanted
more general advice.
a blog: because it lets you interact more with your audience.
don’t know how to start a blog.
Pick a blogging platform – Tumblr, Blogger, WordPress, whichever takes your
fancy. Sign up and play around a little. You don’t even have to customise it if
you don’t want to, or aren’t confident. (But they all make it super easy.)
can add widgets for your Twitter and Instagram, post Google ads on your page…
Or you can just pick your favourite of the free and basic templates available,
and stick with that. No HTML skills required.
domain name. Now some people have a custom one, where they’ve purchased the
url. But you just stick in what you want your url to be – like mine is
‘authorbethreekles’ – and there’ll be a .blogspot or .tumblr after it.
actually setting up a blog on Google, if you need a little more help.
don’t have anything to blog about.
- Do you read? Share book reviews, or just talk
about what you’re reading right now, or what you read recently. You can even
compile lists – like, ‘My Summer Reading List/My Favourite YA Dystopian
Novels/My Top 17 Books of 2017’. You get the idea.
- You’re a writer. Share your writing advice
or habits. Talk about problems you’re having with your current WIP, or a
backstory for one of your characters, or why you like writing so much.
- Are there questions your readers are asking
you? Answer them! You might’ve sent them a quick reply on Twitter, but maybe
you want to talk more about it. Whether it’s, ‘Hey, I love the relationship
between these two characters!’ or ‘Was it hard for you to write this scene?’,
you’ll probably find there’s something they’re telling you that you can write
- If you’re published, talk about that. Can
you release your book cover? Have you got something to share about a signing or
launch party? Talk about your publishing journey, or things you learned.
- If you’re publishing online, talk about
that. Are there pros and cons you want to share? Do you have some fanart or
covers to share? Maybe you’re taking a hiatus to focus on something else for a
while – talk about that.
- You can post about thinks in your personal
life, too, or just talk about other topics that interest you. They can be book
related – say, how disabilities are treated in the genre you write. They can
just be something that interest you – a recent news topic, or a series you just
watched on Netflix that you want to rave about.*
- And, obviously, share links about your
book. Where to buy it, where to read it. Share, share, share. Invite people to
blog to promote yourself as a writer, bear that in mind. Keep the main focus of
your blog on all things bookish, but feel free to post about other things every
now and again! It’s your blog – nobody’s stopping you!
won’t I have to pay for a blog?
pay for a custom domain name, you can pay for a different blogging platform
that gives you more functionality, you can pay for different services that
support your blog. You can pay for a custom theme or a better theme than some
of the basic free ones.
anything. Lots of blogging platforms are completely free for you to use.
don’t know how to do HTML or make images or anything like that.
know how to do any of that. Yes, blog posts typically do better when they come
with images, and they’re certainly more shareable, but it’s no big deal. I love
using Canva for mine, and I usually use some free stock images. But hell, I
didn’t use images with my blog posts for the first couple of years, and people
still read the blog.
ribbon on the box, to make it more inviting.
sidebar, an Instagram widget, all that jazz – it gives it a little something
extra, that’s all. It makes it look a little more professional, maybe it’s a
bit more user-friendly, but let’s face it, that’s not a huge deal. People are
still gonna read it if the content is interesting enough. (Like I just said:
content matters. Don’t forget that.)
don’t have time to keep it up.
to you. If your blog is an addition to your writing, just another platform to
connect with your readers and not your main focus (as in, you think of yourself
as a writer before you’re a blogger) then don’t worry about it too much. Blog
as and when you can.
you try and set up some kind of calendar or plan. If you organise what you’d
like to post and when, you might upload more. But nobody’s telling you that you
have to conform to something like a blog calendar if you don’t want to.
a productive weekend and write five blog posts. So spread them out over the
next month. Then if you don’t have time to do all these posts when you want
them to go up, no sweat: they’re already done!
series, try and keep to that. But otherwise – blog whenever you want to, and
whenever you get a little time. You don’t need to put pressure on yourself over
it. It should just be fun! Don’t turn it into a chore.
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using blogs? Are there any great examples? Share in the comments!